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A eficiência de campanha que fabrica clientes que somem em três meses
Campanhas com baixo custo de aquisição podem esconder clientes que não voltam. O artigo mostra como medir recompra por canal revela o custo real da base.

Campanhas com baixo custo de aquisição podem esconder clientes que não voltam. O artigo mostra como medir recompra por canal revela o custo real da base.
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